Tally Pro: Virtual Tally Light
App Store ยท id 6782220309
What Apple reads
Title > Subtitle = Keywords
Nothing else on your page counts.
How it worksHide
- Title30 characters
- The name on your store page. The same keyword ranks you higher here than in the other two fields, so your most valuable one belongs here โ even if the name gets longer.
- Subtitle30 characters
- The line under your name. Most developers spend it on a slogan. It ranks you as well as the keyword field does, so spend it on words people actually type.
- Keywords100 characters
- A private field in App Store Connect that no user ever sees. Comma-separated, no spaces. Don't repeat a word you already used above โ Apple already counted it.
Any edit ships with your next App Store update, then takes 2โ4 weeks to move where you rank.
| TRACK | KEYWORD | |||||
|---|---|---|---|---|---|---|
Where it is Title Popularity 5 Competitiveness 20 Search results      | ||||||
Where it is Title Popularity 5 Competitiveness 22 Search results     | ||||||
Where it is Title Popularity 56 Competitiveness 35 Search results     | ||||||
- 01Find/Track keywords & check competitorsFind the words people search for, and see how rivals rank.Find keywordsCompetitors
- 02Rewrite with the words that rankTitle, subtitle and keyword field, built from the words you picked.RewriteLocalize store page
- 03Apply it to your store pageWritten straight to App Store Connect.Edit store pageLocalize store page
- 04Watch ranks & keep improvingGive it 2โ4 weeks. Keep what climbed, swap what did not.Rank historyWhere you lose people
ASO Check
Your store page, graded โ text against real search demandGenerate App Store Title, Subtitle & Keywords
Apple ranks you on those three fields. Nothing else on your page counts.AI fills all three from your keywords It reads the three numbers above for every keyword in your table, then fits the strongest ones into Appleโs 30, 30 and 100 character limits.
Where you lose people
Impressions โ page views โ downloads in United States, from App Store ConnectApple counts how many people saw Tally Pro: Virtual Tally Light, opened its page and installed it. Connect App Store Connect to see where you lose them.
1Apple's three numbers, every day, against the 28 days before.
Impressions
5,373
+8%vs previous 28 days
4.9%opened it
โ16%avg about 20%Page views
264
โ10%vs previous 28 days
25%installed
โ18%avg about 10%Downloads
67
โ26%vs previous 28 days
2The step where you lose people is marked.
- What's wrong
- 5,373 people saw your app in search and browse in United States. 264 of them opened its page โ 4.9%.
- Why it matters
- Similar apps get about 20%. At that rate you would have had about 1,075 page views and 273 downloads.
3What to change, and the tool for it:
What to do